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Managed dashboard

Every morning you see whether the business will reach this month's goal, and what's pulling it up or down. We make sure the numbers are right, and fix whatever stops working.

NOK 5,990 / monthTracking setup from NOK 19,900. Excl. VAT.

  • Alerts every morning
  • A review every quarter
  • One month's notice after three months
Follow-up · week 43Done by Huumble
  • Mon 07:00Meta reports purchases the store does not seeAlert
  • Mon 14:15UTM tags back in placeFixed
  • Tue 09:40Google Ads reconnectedFixed
  • Wed 06:00Tracking and sources checkedOK
  • Thu 07:00Snapchat over the goal for three weeksOpen

Quarterly reviewThursday 12 November

Snapchat, the mobile checkout and the plan for December.

Booked

What you see every morning

October 2026 · day 22 of 31

Will you reach the goal this month?

  • In profit
  • Behind plan

NOK 214,000 in operating profit so far in October.

Sales are NOK 48,000 behind plan.

Operating profit

NOK 214,000Plan NOK 230,000

Net sales

NOK 1,690,000Plan NOK 1,738,000

Ad spend

NOK 240,00014.2% of sales, plan 14%

MER

7.0Plan 7.3

October: sales against plan

Day 22 of 31
Sold so far Plan for these days At this pace

At this pace, October ends at NOK 2,380,000. The goal is NOK 2,400,000.

Why sales are NOK 48,000 behind plan

A smaller share of visitors bought. That cost NOK 153,000, and more visits won back NOK 98,000.

Visits

84,500Plan 80,000+NOK 98,000

Conversion rate

2.20%Plan 2.40%−NOK 153,000

Average order

NOK 909Plan NOK 905+NOK 7,000

Mobile conversion fell from 2.1% to 1.7% after the new checkout went live on 12 October. On desktop it's unchanged.

The year so far

Sales are 9% ahead of last year and 2% behind plan.

This year Plan Last year
  1. Jan1,820
  2. Feb1,650
  3. Mar1,900
  4. Apr2,050
  5. May2,240
  6. Jun2,100
  7. Jul1,700
  8. Aug1,980
  9. Sep2,210
  10. Oct1,690
  11. Nov
  12. Dec

Figures in thousands of NOK

All features Sources and security

What we do, and when

  1. At the startSources connected, tracking set up

    We connect your ad accounts, GA4 and your online store or CRM, set up the tracking, enter your goals and costs, and check the numbers against your sales before you start.

  2. Every morningWe check the alerts

    We get the same alerts for your account as you do, and look at them the same working day.

  3. When something stops workingWe fix the tracking

    A new checkout, a new cookie banner or a change at Google or Meta. We find the fault and fix it.

  4. When the goals changeThe plan is kept up to date

    New goals, new costs or a new channel. We enter the changes, so the numbers are measured against what applies today.

  5. Every quarterA review with you

    We go through the quarter together and agree on what you'll change. You get a written summary.

  6. All the timeAn account manager

    You can see who it is in the app, and book a meeting from there.

When something stops working

  1. Monday 07:04

    Meta reports purchases the store does not see

    41 purchases in Meta in the last 7 days. No orders from Meta in the online store.
    Alert
  2. Monday 10:30

    Cause found

    The ads lost their UTM tags when the campaigns were copied, so the online store couldn't see where the purchases came from.
    Huumble
  3. Monday 14:15

    Fixed

    The tags are back in place. The orders from Meta show up in Channels.
    Solved

Dashboard or Managed dashboard

What's includedDashboardYou follow up yourselfNOK 2,490/monthManaged dashboardWe watch the numbersNOK 5,990/month
In the app
Huumble Nord with all modules
Email alerts every morning
Setup
Accounts connected and numbers checked before you start
Tracking set up: GA4, Tag Manager, Consent Mode v2 and Enhanced ConversionsBought separately
Follow-up
We check the alerts every morning–
We fix the tracking when something stops working–
Goals, plan and costs kept up to date–
A review with us every quarter–
Account manager–
Price
On your own server–NOK 20,000 + NOK 2,500 / month
Start-upNOK 4,900Setup from NOK 19,900NOK 9,950 with a 12-month commitment
First yearNOK 34,780NOK 91,780NOK 81,830 with a 12-month commitment
Commitment3 months, then one month's notice3 months, then one month's notice
Choose DashboardChoose Managed dashboard

Excl. VAT. Consulting beyond the quarterly review costs NOK 1,800 an hour.

Set up for how you sell

Online stores

Net sales and operating profit against plan, cost per new customer, net ROAS, MER, products, repeat purchases and returns.

See more Leads

Cost per lead and per customer, the share that become customers, time to first reply and the value of what has been sold.

See more Bookings

Bookings against goal, cost per booking, and each location on its own.

See more Subscriptions

Cost per new subscriber, how long they stay and how quickly they pay for themselves.

See more

Questions

What's the difference between Dashboard and Managed dashboard?

The app is the same. With Managed dashboard we check the alerts every morning, fix the tracking, keep the plan up to date and go through the numbers with you every quarter.

How quickly do you fix errors?

We look at the alerts the same working day, and tell you what's wrong and when it's been fixed.

Do we have to change agency?

No. We don't run campaigns. Your agency can get access to the same numbers.

How often are the numbers updated?

Every night. In the morning you see the numbers up to and including yesterday.

Who owns the data?

You do. You connect with your own Google and Meta accounts, and can withdraw access whenever you like.

What happens if I cancel?

After three months, it's one month's notice. The tracking sits in your own accounts and keeps working, and you can download the tables before you leave.

Can I start with Dashboard and switch later?

Yes, at any time. We first check whether your tracking needs setting up, and we'll tell you what it costs before you decide.

See the dashboard with your own numbers

  • The numbers from one of your accounts
  • What your tracking needs
  • A fixed price before you decide
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